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getting started

Want to take your company's image to the next level? Try our brand evaluation package... risk free. Or, contact us to help out on your next project.

 
What is the value of a power brand? Download our video paper on branding and perceived values.


external brand evaluation/design package:

01. Research of your existing brand effectiveness
- Initial meeting with key company employees
- Meeting with target audience
- Additional meetings as needed
- Competitive research
- Product/service review
- Budget concerns and issues
- Brand "touch-point" reviews
[ Web site review
[ Printed materials review
[ Advertisement effectiveness
[ Mailer effectiveness
[ Phone interaction review
[ Environmental design review - signs and sales centers
[ Post sales review
[ Customer referral reviews

02. Detailed key findings report on research

03. Suggested course of action for identity and brand
- Visual identity suggestions
- You brand now and where it could be
[ Brand mood boards
- Course of action to get your brand there
- Web site usability issues

04. Next Steps to move forward in taking your brand to the next level

(includes the holberg design guarantee)

 

How do you get everyone to share your vision? Download our video paper on internal branding and effective mission statements.


internal brand evaluation/design package:

01. Research of your existing internal brand effectiveness
- Initial meeting with key company employees
- Meeting with star-performer employees
- Meeting with targeted-recruited employees
- Additional meetings as needed
- Competitive research on recruitment and retention of employees
- Internal brand "touch-point" reviews
[ Web site review
[ Internal communications review
[ Recruitment effectiveness
[ Environmental design review - signs and sales paths
[ Creating a mission statement that is remembered and embraced by your star employees
[ Creating a mission that helps to "weeds-out" non performers

02. Detailed key findings report on research

03. Suggested course of action for internal branding
- Internal visual identity suggestions
- You mission statement now and where it could be
- Course of action to get your brand there
- Next steps reviewed

(includes the holberg design guarantee)

 
 

 

Contact us today to get a custom quote ...remember, if we feel that holberg can truly help take your company to the next level, we will guarantee you'll like what you see.



 

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